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Black Friday Deal: Take $250 off any 2024 workshop with code: BF2024

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Cyber Week Savings, Extended: Take $1,500 off any bootcamp or short course starting before 31 March

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    Free Introduction to Digital Marketing

    Boston Campus

    GA Boston
    125 Summer Street 13th Floor
    Boston MA 02110

    Free Introduction to Digital Marketing | Boston

    Boston Campus

    GA Boston
    125 Summer Street 13th Floor
    Boston MA 02110

    About this workshop

    See the strategies that drive today’s biggest brands.

    Step into the world of digital marketing with 老虎机游戏 Assembly. During our introductory workshop, explore the components of brand building and see how modern marketers drive successful campaigns using content, email, social media, paid advertising channels, and more. Using real-world case studies, you’ll:

    • Break down the components of a digital marketing campaign.
    • Survey today’s digital marketing landscape and its career opportunities.
    • Learn to approach a marketing campaign by identifying your objectives first.
    • Get hands-on practice identifying key performance indicators (KPIs).
    • Chart your own career path. Pick up where this workshop leaves off. Dive into the fundamentals in our five-week, online Digital Marketing Circuit or level up on the job in our on-campus Digital Marketing course.

    Prereqs & Preparation

    Objective-First Framework Video: https://generalassembly.wistia.com/medias/98gsiiel2k

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